(??, ?? 2018? 3? 7? PRNewswire=????) ??? ???? ??? ??? Yeahmobi? IAB(Interactive Advertising Bureau)? Tech Lab? openRTB ?? ?? ???? ?? ????? ????.

Yeahmobi, IAB Tech Lab ???? ??

IAB Tech Lab? ????????? ???, ??? ?? ????? ???? ????? ???? ???? ??????. IAB Tech Lab? ??? ??? ????, ??? ???, ??? ???? ??? ??? ???? ???.

?? IAB? ?? ?? ??? ???? ? ????? ????. IAB? ?? ? ?? ?? ????? ????, ??? ?? ?? ??? ????? ??? ????. ??, IAB? ?? ?? ?????? ??? ??? ???? ????? ??.

Tech Lab ???? ??? ??? ?? ????. Yeahmobi? OpenRTB ????? ???? ???? ?? ???? ?? OpenRTB ?? ??? ????. ? ?? ?? DSP? ???? RTB ????? OpenRTB ?? ??? ??? ????? ??. OpenRTB ?? ??? ?? ??? ????? ????, ???? ??? ????? ?? ???? ??? ???? ??.

Yeahmobi? ??? ???? ??? ??? ??????. Yeahmobi? ??? ?? ??? ???? ??? ????, ???? ???? ????, ??? ?????? ????? ????. Yeahmobi? YeahTargeter? YeahDSP ?? ???? ?? ??? ???? ??. YeahTargeter? ????? ????? ???? ?? ??? ???? ????, YeahDSP? ??? ????? ??? ???? ??? ??? ????.

Yeahmobi? ?? ?? ??? ???? ???, ??, ???, FOX ????? ?? ?? OpenRTB ?? ?? ???? ?? ?? OpenRTB ??? ??? ? ?? ??? ????.

IAB Tech Lab? ??? Yeahmobi? ???? ?? ??? ???, ?? ?? ??? ??? ?? ??? ?????? ? ?? ??? ????.

Yeahmobi VP ? ?? ???? ?? Daisy Wu? "??? ? ????? ?? ?? ???? ??? ????"??, "IAB Tech Lab? ???? ??? ?, ?? ?? ??? ??? ????, ??? ??? ??? ??? ?? ??? ????? ? ?? ??"? ???.

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??: Yeahmobi